ROYAL CLUB

ROYAL CLUB

Hokus Fokus is proud to be a part of this new campaign from Royal Club, where making choices is the name of the game. To help consumers and hospitality guests get in on the action, Royal Club is offering a free Chooser or Loser card game with the purchase of two bottles of Royal Club during the promotional period. This campaign was developed in collaboration with Vuur.fusionlab, with Hokus Fokus providing production services. Hokus Fokus played a key role in bringing this campaign to life. We produced the online commercial, showcasing the Chooser or Loser card game in action and inviting viewers to join in on the fun. We also created 8 different vertical ads that were used in a vertical story advertising campaign, reaching audiences on their mobile devices and encouraging them to choose Royal Club for a delicious and refreshing experience. The beloved Royal Club-man David plays a prominent role in this campaign, dancing as if he's in a club and sipping from a champagne glass. Various other well-known faces are also featured, such as influencers battling it out during the Royal Club Experience, and DJ Frank Dane playing Chooser or Loser live with Radio 538 listeners. Join in on the fun and make your own choices with Royal Club. Try out the Chooser or Loser card game and see where it takes you. Cheers to making every sip count!

Hokus Fokus is proud to be a part of this new campaign from Royal Club, where making choices is the name of the game. To help consumers and hospitality guests get in on the action, Royal Club is offering a free Chooser or Loser card game with the purchase of two bottles of Royal Club during the promotional period. This campaign was developed in collaboration with Vuur.fusionlab, with Hokus Fokus providing production services. Hokus Fokus played a key role in bringing this campaign to life. We produced the online commercial, showcasing the Chooser or Loser card game in action and inviting viewers to join in on the fun. We also created 8 different vertical ads that were used in a vertical story advertising campaign, reaching audiences on their mobile devices and encouraging them to choose Royal Club for a delicious and refreshing experience. The beloved Royal Club-man David plays a prominent role in this campaign, dancing as if he's in a club and sipping from a champagne glass. Various other well-known faces are also featured, such as influencers battling it out during the Royal Club Experience, and DJ Frank Dane playing Chooser or Loser live with Radio 538 listeners. Join in on the fun and make your own choices with Royal Club. Try out the Chooser or Loser card game and see where it takes you. Cheers to making every sip count!

Crew

Client: Royal Club
Agency: Vuur.fusionlab
Creative: Gert van der Kaay
Director: Erwin Eijpe
Producer: Shanya Valies
DoP: Jeroen Dekeling
AC: Igor Jilesen
Gaffer: Friso Tjalma
Best Boy: Loek Withaar
Food Stylist: Cees Visser van Culieye
Editor: Bernd Oosterhoff
Color Grading: Quinten Jacobs

Ready for some magic?